Master of Science in Digital Marketing (MSDM)
所属信息
基本信息
项目时长
10 years项目学分
32 credits申请截止日期
-
秋季
-
常规
2024/9/5 -
Round1
2024/10/15 -
Round2
2025/1/7 -
Round3
2025/5/17
-
其他
申请信息
托福/GRE Code
2456/6998GMAT Code
XM7-2D-89申请费
$50成绩单寄送要求
网申上传
成绩单邮寄地址
申请时不需要正式，录取后需要
推荐信要求
1
文书要求
Statement of Purpose
The statement of purpose is a 100-word statement detailing your short-term professional goals. Include the roles and industries you are targeting after completing your degree and how you plan to leverage the skills and knowledge gained from the program to achieve these goals. This statement will help the Admissions Committee understand your career vision and how our program fits into your professional development plan.
Essay
Applicants will respond to the required essay prompt in 500 words or less. This essay allows the Admissions Committee to understand who you are and who you will be at Notre Dame.
Essay Prompt:
“The University of Notre Dame was founded in 1842, by Father Edward Sorin, C.S.C, with a mission to become “one of the most powerful means for doing good in this country”. In 1879, Father Sorin’s vision for Notre Dame seemingly came to an abrupt end when a massive fire destroyed the main building that housed the entire university. Instead of giving up, Father Sorin interpreted the fire as a sign that his dream was too small. He then decided to rebuild, bigger and better. The now iconic main building still stands today, topped by the gleaming Golden Dome, as an ongoing symbol of perseverance and vision.
Tell us about a time, in your personal or professional experience, when you persevered and overcame obstacles or you had to start over and rebuild. What did you learn most about yourself, and how has that influenced how you show up in the world?”
Supplemental Essay (optional)
This is an opportunity to share information not covered elsewhere in your application. You can include additional context about your background, gaps in employment, unique experiences, personal challenges you have overcome, or any other insights that may not be fully represented in other sections of your application.
The statement of purpose is a 100-word statement detailing your short-term professional goals. Include the roles and industries you are targeting after completing your degree and how you plan to leverage the skills and knowledge gained from the program to achieve these goals. This statement will help the Admissions Committee understand your career vision and how our program fits into your professional development plan.
Essay
Applicants will respond to the required essay prompt in 500 words or less. This essay allows the Admissions Committee to understand who you are and who you will be at Notre Dame.
Essay Prompt:
“The University of Notre Dame was founded in 1842, by Father Edward Sorin, C.S.C, with a mission to become “one of the most powerful means for doing good in this country”. In 1879, Father Sorin’s vision for Notre Dame seemingly came to an abrupt end when a massive fire destroyed the main building that housed the entire university. Instead of giving up, Father Sorin interpreted the fire as a sign that his dream was too small. He then decided to rebuild, bigger and better. The now iconic main building still stands today, topped by the gleaming Golden Dome, as an ongoing symbol of perseverance and vision.
Tell us about a time, in your personal or professional experience, when you persevered and overcame obstacles or you had to start over and rebuild. What did you learn most about yourself, and how has that influenced how you show up in the world?”
Supplemental Essay (optional)
This is an opportunity to share information not covered elsewhere in your application. You can include additional context about your background, gaps in employment, unique experiences, personal challenges you have overcome, or any other insights that may not be fully represented in other sections of your application.
申请材料
成绩单、简历、推荐信
GMAT/GRE
本科 GPA 达到 3.3 或以上的申请者，或即将获得圣母大学学位的申请者，有资格获得考试豁免。
文书包括：
- Slide Deck: 4页幻灯片展示
- Statement of Purpose: 100字
- Essay: 500字
- Supplemental Essay（可选）
视频面试
GRE/GMAT成绩（GPA 3.3+才可waive）
Applicants will be invited to complete a video assessment after submitting their application. A link with further information will be emailed upon submission. Members of our Admissions Committee will ask you a set of questions to get to know you as an individual. This video assessment allows the Admissions Committee to review your application more holistically.
语言能力
非美国公民申请者（以及拥有丰富海外学习经历的美国公民）必须提交英语水平测试成绩。可接受的考试包括托福、雅思、PTE 学术英语考试或多邻国英语测试。如果您在以英语为主要语言的大学完成至少六个全日制学期或九个全日制学季的学习，则可免除英语水平测试成绩
GMAT/GRE
本科 GPA 达到 3.3 或以上的申请者，或即将获得圣母大学学位的申请者，有资格获得考试豁免。
文书包括：
- Slide Deck: 4页幻灯片展示
- Statement of Purpose: 100字
- Essay: 500字
- Supplemental Essay（可选）
视频面试
GRE/GMAT成绩（GPA 3.3+才可waive）
Applicants will be invited to complete a video assessment after submitting their application. A link with further information will be emailed upon submission. Members of our Admissions Committee will ask you a set of questions to get to know you as an individual. This video assessment allows the Admissions Committee to review your application more holistically.
语言能力
非美国公民申请者（以及拥有丰富海外学习经历的美国公民）必须提交英语水平测试成绩。可接受的考试包括托福、雅思、PTE 学术英语考试或多邻国英语测试。如果您在以英语为主要语言的大学完成至少六个全日制学期或九个全日制学季的学习，则可免除英语水平测试成绩
适宜学生
MSDM 课程专为拥有不到三年工作经验的商科和非商科毕业生的年轻专业人士而设计。
特点及课程设置
该项目将于25Fall开放第一年招生，目前暂不支持国际生F-1 Visa，未来有望对国际生开放申请
课程设置
圣母大学数字营销硕士为期十个月，共32个学分。该项目为Full-time全日制课程，目前已获得STEM认证。
课程将围绕营销基础、数字框架、营销分析和优化以及数字职业进行展开。
Fall – Modules 1 & 2 Courses
Digital Brand Strategy
Digital Advertising and Media
Digital Marketing Analytics
Digital Marketing Management
Law and Ethics in Digital Marketing
Spring – Module 3 Courses
Email Marketing
Mobile and App Marketing
SEO and SEM Marketing
Social Media and Influencer Marketing
Spring – Module 4 Courses
AI and Automation in Marketing
Applied Digital Marketing
Data Storytelling
Valuing and Managing Digital Customers
资源前景
MSDM学术总监Kevin Hartman曾担任Google首席分析策略师。
圣母大学MSDM学生将接受营销创新前沿学术研究人员，以及为财富500强公司制定数字营销战略的行业专家的挑战与指导。
个性化职业辅导、优秀雇主接触、强大校友网络，也将为毕业生带来多元的潜在职业道路。
课程设置
圣母大学数字营销硕士为期十个月，共32个学分。该项目为Full-time全日制课程，目前已获得STEM认证。
课程将围绕营销基础、数字框架、营销分析和优化以及数字职业进行展开。
Fall – Modules 1 & 2 Courses
Digital Brand Strategy
Digital Advertising and Media
Digital Marketing Analytics
Digital Marketing Management
Law and Ethics in Digital Marketing
Spring – Module 3 Courses
Email Marketing
Mobile and App Marketing
SEO and SEM Marketing
Social Media and Influencer Marketing
Spring – Module 4 Courses
AI and Automation in Marketing
Applied Digital Marketing
Data Storytelling
Valuing and Managing Digital Customers
资源前景
MSDM学术总监Kevin Hartman曾担任Google首席分析策略师。
圣母大学MSDM学生将接受营销创新前沿学术研究人员，以及为财富500强公司制定数字营销战略的行业专家的挑战与指导。
个性化职业辅导、优秀雇主接触、强大校友网络，也将为毕业生带来多元的潜在职业道路。
项目介绍
Notre Dame Mendoza商学院新开数字营销硕士Master of Science in Digital Marketing (MSDM)。Notre Dame商学院数字营销硕士面向拥有商业或非商业本科学位，且工作经验不足三年的学生，为从事数字营销管理、社交媒体管理、营销分析等工作职位做好准备。数字营销将是未来十年增长最快的职业领域之一，圣母大学新硕士也旨在满足行业需求。
