Master of Communication Management

所属信息

所属学校
南加州大学
所属院校
USC Annenberg School of Communication and Journalism

基本信息

项目时长
2
项目学分
32

申请截止日期

  • 秋季
  • 常规
    November 15, 2023; (U.S. citizen and U.S. permanent resident) March 1, 2024
  • 其他

申请信息

托福/GRE Code
4852
GMAT Code
389-QC-87
申请费
$90

TOEFL要求

114.00

IELTS要求

8.00

成绩单寄送要求

网申上传/电子寄送

推荐信要求

2

文书要求

Statement of Purpose
This statement should convey your interest in the field and be three to four pages long, typed, and double-spaced. Care should be taken to submit a clear, concise, and well‐written essay. Writing is a core competency for the Master of Communication Management, and the personal statement should reflect this. The statement should incorporate the answers to the following prompts:

Why are you interested in pursuing the degree of Master of Communication Management?
Which area of focus in Communication Management (e.g., marketing communication, media & entertainment management, organizational and strategic corporate communication, etc.) interests you more, and why?
If there are other details about academic performance, etc. that you wish to share.
The statement must be your original words and work. Avoid using ChatGPT or other generative AI tools.


Writing Sample
The writing may take various forms: a report for your organization, press releases for clients, news articles, a set of substantial memos to your superiors successfully arguing for a particular position, or an academic paper for a college or university course. The writing sample should not exceed 10 pages.
The writing sample must be your original work. Avoid using ChatGPT or other generative AI tools or another person to write on your behalf.

Prerequisite

2024 年秋季入学不需要 GRE 成绩。

除非被豁免,否则国际学生申请者必须提供有效的托福、雅思或 PTE 成绩(2022 年 8 月或之后考取)

申请材料

1. 简历
2. PS
3. 推荐信
4. 成绩单
5. writing sample
6. Proof of Financial Support

特点

USC的传媒管理专业(Master of Communication Management program)强调传媒的理论与实践技巧,学习如何设计与有效执行传媒战略例如如何帮助企业过渡公关危机,策划非盈利组织的营销,研究新品牌的市场战略。通过该专业的学习,学生将提升批判性思考的能力,商业演讲和写作的能力,游说客户的能力
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